Facebook and Instagram announced that they will show location information underneath the high visibility posts. A move that is part of the fight against disinformation in which the colossus of Menlo Park is increasingly committed. The goal is to make the pages and accounts of their platforms that enjoy a large audience more transparent. All in view of the upcoming US elections.
Not surprisingly, the function it is about to be introduced in the United States starting from the Facebook pages and Instagram accounts that are based outside the stars and stripes country but which reach a mainly American audience. The user - reads the press release issued by the company - will be able to understand who is behind the post he is reading, thus obtaining useful information to evaluate the reliability and authenticity of the content shown in the feed.
The new feature is part of a policy put in place since 2018, when Facebook began showing users the main position of Page administrators. The company is also exploring new ways to expand on its announcement.
“These changes are part of our broader efforts to secure elections and increase transparency on our platforms so that people can make more informed decisions about the posts they read, share and trust,” concludes Facebook. The new transparency policy ahead of the 2020 elections had already been anticipated by CEO Mark Zuckerberg last winter, when he announced his plan to "protect the democratic process".
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